7UP “GET UP”Art Direction. Brand Concept. AI Production Pipeline
7Up has always been about the lift. "Get Up" plays the brand name, taps a cultural vibe, and tells you to buy some soda all at once.
OUT OF HOME CONCEPTS:
Caught in the middle of an UP
MODEL SHEETS:
Some of the base images used to build consistent, art directed characters
© 2025 WYLIE STYLES — design as authorship